Top 10 Bathroom Trends In 2024
Get ready to elevate your bathroom from ordinary to extraordinary! The year 2024 is ushering in a wave of vibrant hues, captivating patterns, and a dash of nostalgia. Take a cue from the opulent greens showcased in lush nature documentaries or the intricate geometric designs reminiscent of The Crown – the options are endless and cater to every style and bathroom dimension. Whether your heart beats for the warm embrace of Mediterranean earthy tones or the dark allure of gothic academia, we're here to guide you.
This year, it's not solely about looks. We're diving deep into functionality and clever design. Think ingenious storage solutions for compact spaces, multifunctional fixtures that streamline your routine, and foldable wonders that maximise every square inch. We'll even uncover how the beloved series Emily in Paris has sparked a revolution in layered colour palettes.
So, if your bathroom is begging for a makeover that transforms it into a haven of relaxation and style, brace yourself for the top 10 trends set to dominate 2024. Who knows, you might just find yourself immersed in the ambiance of a Sicilian villa or a chic Parisian abode!
1. Bold Geometric Tiles
Remember those cool patterns from shows like Bridgerton and The Crown? They're back in a big way for bathrooms in 2024! Geometric tiles are like art for your walls and floors, and they're super popular right now. With lots of people searching for #BathroomTiles, this trend lets you make your bathroom special and different from everyone else's.
What Makes Them Special:
- So Many Patterns: There are tons of shapes to choose from – hexagons, stripes, herringbone, and more. You can even mix them up to create your own unique design.
- Eye-Catching: These bold patterns make your bathroom look amazing. They're perfect for a special wall or even your entire floor.
- Tough and Water-Resistant: Porcelain tiles are great for bathrooms because they're strong and won't get ruined by water. They can even handle hot and cold temperatures.
- Make It Yours: You can choose from tons of colors, shiny or matte finishes, and different sizes to make your bathroom totally unique.
Whether you want one special wall or a whole new look for your floor, geometric tiles are a fun and easy way to make your bathroom awesome. They're not just a passing trend either; they'll look great for years to come.

2. American Classic
A Nostalgic Reimagining: Reminiscent of the grandeur of bygone eras, the American Classic style for bathrooms draws inspiration from the stately homes showcased in popular period dramas like Downton Abbey, which saw a huge 40% surge in viewership this year.. This trend reimagines the elegance and comfort of these historic spaces for the modern bathroom, creating a fresh and inviting haven.
Distinctive Features:
- Blending Eras: Seamlessly fuse classic and contemporary elements to create a bathroom that feels both familiar and fresh.
- Airy and Open: This style thrives in larger bathrooms, where spaciousness and natural light can be maximised.
- Subtle Sophistication: Embrace a calming ambiance with a palette of soft, neutral hues like whites, creams, beiges, greys, and muted blues or pinks.
- Natural Beauty: Incorporate the warmth and texture of marble, granite, or wood for countertops, floors, and vanities to elevate the space.
- Timeless Fixtures: Opt for classic bath and sink fixtures in chrome or brass finishes for an enduringly elegant touch.
- Iconic Tiles: Subway or penny tiles in a classic white or neutral tone seamlessly integrate with this style's refined aesthetic.
- Order and Balance: Focus on clean lines, symmetrical arrangements, and uncluttered surfaces to create a sense of harmony and tranquillity.
- Ornate Accents: Incorporate decorative elements like framed mirrors, crown moulding, or wainscoting to add a touch of luxury and character.
The American Classic style isn't merely a trend; it's an enduring design philosophy that continues to inspire. By integrating these elements into your bathroom, you can curate a space that is both visually stunning and eminently practical, a true haven for relaxation and renewal.

3. Vintage Mediterranean
Whispering tales of sun-drenched villas and historic palazzos, the Vintage Mediterranean bathroom style has captivated hearts, inspired by the opulent Sicilian setting of The White Lotus Season 2. This trend beckons us to embrace the warmth and tranquillity of the Mediterranean coast, where rustic charm intertwines with luxurious craftsmanship.
Distinctive Features:
- A Celebration of Artisans: Embrace the beauty of handcrafted tiles and fixtures, each piece a testament to time-honoured techniques and the use of natural materials.
- A Symphony of Textures: Harmonise the rustic warmth of terracotta and the smooth allure of plaster with the bold drama of marble tiles and the gleam of brass accents.
- Rich Hues and Warm Woods: Incorporate deep, rich wood tones for vanities and furniture, complemented by decorative ceramics that add a touch of whimsy and character.
- Marble's Majestic Touch: Elevate your bathroom with the timeless luxury of marble countertops, adding a touch of grandeur to your daily rituals.
- Earthy Elegance: Opt for square natural stone tiles in warm white or earthy hues, creating an ambiance that is both inviting and effortlessly chic.
- Artistic Expression: Infuse your walls with the romance of the Mediterranean through fresco or Venetian plaster finishes, or choose wallpaper that evokes their timeless beauty.
The Vintage Mediterranean style exudes a captivating blend of charm, personality, and old-world opulence. By infusing these elements into your bathroom design, you can create a sanctuary that transports you to sun-kissed shores, where every moment feels like a luxurious escape.

4. Dark Academia
Drawing inspiration from the dark academia trend that's captivated millions on TikTok this year, this gothic bathroom style embraces a moody and mysterious ambiance. It brings to mind old libraries, secret clubs, and maybe even a bit of magic, like something out of Harry Potter. This unique style offers a bathroom experience that's both dramatic and inviting.
Key Features:
- Smart and Stylish: Create a preppy, academic feel with dark colours, interesting vintage items, and a hint of nostalgia.
- The Bathtub as Your Throne: A freestanding clawfoot bathtub is the perfect centrepiece, adding a touch of antique charm and a place to unwind.
- Dark and Dreamy: Layer different dark colours like charcoal, deep blue, and rich green for a look that's full of depth and mystery.
- Decorative Details: Add ornate floral patterns, antique mirrors, and framed pictures of plants for a touch of gothic elegance.
- Create a Mood: Use dim lighting to cast shadows and create a cosy, intimate atmosphere.
- Natural Touch: Use natural stone tiles to add warmth and texture to the darker colours.
- Bring in Nature: Soften the dark tones with lots of plants and flowers, adding a bit of life and vibrancy.
- Classic Materials: Use brass fixtures and warm wood accents to go with traditional wallpaper, creating a timeless look.
- Victorian Vibes: Choose tiles inspired by old Victorian designs and natural stone to really bring the gothic style to life.
The Dark Academia bathroom style is more than just a passing trend; it's a way to create a unique and personal space. So, go ahead and channel your inner bookworm to transform your bathroom into a sanctuary that's both beautiful and mysterious.

5. Green Sanctuary
A Haven of Serenity: In 2024, bold colours are taking centre stage in bathroom design, with green emerging as the top choice for those seeking a tranquil and rejuvenating space. This surge in popularity aligns with the growing interest in biophilic design and eco-conscious living, making the Green Sanctuary trend a natural fit for those seeking to create a more harmonious and sustainable bathroom environment.
Key Features:
- A Spectrum of Green: Explore a diverse palette of green hues, from delicate sage and muted olive to deep forest and vibrant emerald. These versatile shades can be tailored to your personal preference, whether you desire a calming oasis or an invigorating retreat.
- Embracing Biophilic Design: Infuse your bathroom with natural elements like lush plants, warm wood accents, and earthy stone textures to create a space that fosters a deep connection to the natural world.
- Sustainability at its Core: Opt for eco-friendly materials and finishes, such as recycled glass tiles or bamboo flooring, to create a bathroom that is both stylish and environmentally responsible.
- Green Walls: Transform your walls into a living canvas with a soothing shade of green paint or eye-catching green tiles featuring unique patterns or textures.
- Tile Elegance: Elevate your bathroom's aesthetic with luxurious green tiles in various shades and finishes, such as matte, gloss, or textured, for a truly personalised touch.
- Living Greenery: Introduce real plants into your bathroom to purify the air, enhance the ambiance, and foster a sense of well-being. Choose varieties that thrive in humid environments, such as graceful ferns, exotic orchids, or resilient snake plants.
- Accents of Nature: Incorporate touches of green through towels, bath mats, soap dispensers, and other accessories for an easy and affordable way to refresh your bathroom's look.
- Natural Illumination: Enhance the calming effect of green with warm, natural lighting. Consider installing dimmer switches to create a relaxing and adjustable atmosphere.
The Green Sanctuary trend is more than just a colour choice; it's a conscious decision to embrace the restorative power of nature in your daily life. By incorporating these elements into your bathroom design, you can create a serene and revitalising sanctuary that promotes well-being and nurtures a deeper connection to the natural world.


6. Earthy Tones
A Grounding Embrace: In 2024, bathroom design is witnessing a return to nature's embrace, with a significant surge in interest for earthy tones. Inspired by the comforting hues of soil, clay, and sand, this trend creates a warm and welcoming sanctuary that promotes relaxation and well-being. The popularity of earthy tones aligns with the growing interest in biophilic design and a focus on wellness, making it a sought-after choice for those seeking a tranquil and grounding bathroom experience.
Key Features:
- Nature's Colour Palette: Embrace a soothing colour scheme that evokes the natural world, featuring shades like beige, brown, terracotta, ochre, and muted greens.
- Organic Materials: Incorporate natural materials like wood, stone, and ceramics to create a warm and inviting ambiance. Consider incorporating materials like travertine, limestone, or terrazzo tiles for a touch of natural luxury.
- A Tapestry of Textures: Layer different textures like wood grain, woven baskets, and rough stone to add depth and tactile appeal, creating a space that engages all the senses.
- Metallic Accents: Introduce warm metallic accents like brass, copper, or bronze to complement the earthy tones and add a touch of sophistication.
- Living Elements: Incorporate plants that thrive in humid environments, such as ferns, orchids, or snake plants, to enhance the connection to nature and bring life and vibrancy to the space.
- Soft Illumination: Opt for warm, diffused lighting to create a cosy and inviting atmosphere. Dimmer switches allow you to adjust the mood for ultimate relaxation and rejuvenation.
- Spa-Like Tranquility: Enhance the spa-like experience with plush towels, scented candles, and natural bath products that indulge the senses and promote well-being.
The enduring appeal of earthy tones in bathroom design lies in their ability to create a space that is both stylish and serene. By embracing this trend, you can create a bathroom that feels like a personal retreat, a place where you can unwind and escape the stresses of everyday life.

7. Layered Colours
A Celebration of You: Get ready to ditch boring bathrooms! In 2024, it's all about adding your own personality and style through the layered colours trend. Inspired by the desire to be different and unique, people are using lots of fun colours, patterns, and textures to create bathrooms that are as awesome as they are. Shows like Emily in Paris have also made colourful and unique rooms super popular, especially with younger people.
What Makes It Special:
- Colour Explosion: Explore all the colours of the rainbow, especially deep blues and greens, pinks, and other bright shades. You can put lots of different colours together for a bold look or pair them with simple colours like white or cream to make them pop.
- Patterns and Textures Everywhere: Use patterned tiles, fun wallpaper with flowers or nature scenes, and other textured stuff to make your bathroom look interesting. Don't be afraid to try new things, like fancy Zellige tiles or colourful mosaics.
- Natural Balance: Even though this trend is about colour, you can still use natural stuff like wood and stone to make your bathroom feel warm and cozy. These things can be used for your sink cabinet, shelves, or even a whole wall.
- Fancy Fixtures: Choose taps and other fixtures that look great with your colours. Shiny chrome or brass can look fancy, while matte black is cool and modern.
- Light It Up: The right lights can show off your colours even better. Use different kinds of lights for different parts of your bathroom so you can create different moods.
Show Off Your Style: This trend is all about you! Start with one colour you love and then add more through tiles, wallpaper, and stuff you put in your bathroom. Don't be afraid to mix up patterns and textures, but make sure some things are simple so your bathroom isn't too busy. Most importantly, have fun with it and make your bathroom totally you!

8. Creative Tiling
Unleash Your Inner Designer: In 2024, bathroom tiles are anything but boring! Thanks to the explosion of #TileTok on TikTok, with over 1.5 billion views, everyone's getting inspired to ditch plain tiles and embrace fun patterns and bold colours. It's your chance to transform your bathroom into a unique and exciting space that shows off your personality.
What Makes It Fun:
- Mix It Up: Don't be afraid to combine different tile patterns and styles. Imagine playful stripes next to a classic checkerboard floor, or a beautiful mosaic border around a Victorian-inspired design.
- Seaside Vibes: Bring the calming feeling of the beach into your bathroom with seaside colours like blues, greens, whites, and sandy shades. You can use these colours for tiles, paint, or even accessories.
- Stripes and Squares: Add energy and movement to your bathroom with stripes going up and down or side to side. You can use different widths and colours to make it really interesting. For a more elegant look, try thin pinstripe tiles.
- Make a Statement: Choose a really cool tile pattern and use it on one special wall to make it stand out. This could be the wall behind your sink or in the shower.
- Vintage Charm: If you love the look of old houses, try Victorian-inspired tiles with their fancy patterns and rich colours.
- Mosaic Magic: Use tiny mosaic tiles to create beautiful pictures or designs. You can use them for borders, accents, or even cover a whole wall.
Creative tiling is all about having fun and expressing yourself. Try out different combinations and see what you like best. There are so many possibilities, and your bathroom can be a unique work of art that you created.
Get Inspired:
- Social Media: TikTok and Instagram are full of amazing tile ideas. Check out hashtags like #TileTok and #ShowYourStripes for inspiration.
- Movies and TV: Even shows like The House of Gucci and The Serpent Queen have featured bathrooms with cool tile patterns, so you can get ideas from everywhere!
This trend is all about making your bathroom your own. So, don't be afraid to get creative and have fun with your tile choices!


9. Modern Luxury
A Sanctuary of Sophistication: Inspired by the serene ambiance of luxury spas and the minimalist aesthetics championed by high-end designers, the Modern Luxury bathroom trend is gaining momentum in 2024. With a significant 40% increase in searches for "modern luxury bathroom" on Pinterest, this trend is about creating a tranquil and indulgent space that exudes understated opulence through clean lines, premium materials, and impeccable craftsmanship. Think of the sleek interiors and luxurious materials showcased in shows like Succession and The Kardashians - this trend is the epitome of refined living.
Distinctive Features:
- Luxe Finishes & Rich Tones: Embrace the warmth of richly toned woods, the subtle shimmer of brushed bronze, and the captivating allure of opulent gold and brass accents.
- Minimalist Design: Prioritize clean lines, uncluttered surfaces, and an open, airy feel. Opt for sleek and simple furniture and fixtures that allow the luxurious materials to shine.
- Timeless Tiles: Choose classic materials like marble or herringbone patterns, or embrace the minimalist aesthetic of square grid tiles, allowing for creative expression through colour and texture.
- A Bathtub as Your Oasis: A luxurious freestanding bathtub often serves as the centrepiece of a modern luxury bathroom, crafted from exquisite materials like marble, stone resin, or even metal.
- The Art of Negative Space: Embrace the beauty of uncluttered areas, creating a sense of airiness and allowing the eye to rest.
- Textural Harmony: Combine smooth surfaces like marble with textured elements like wood or fabric to add visual interest and depth.
- Lighting as Mood Enhancer: Experiment with different lighting options to create various moods and ambiance, highlighting specific areas of the bathroom for a touch of drama.
- A Statement of Style: Choose a focal point that commands attention, whether it's a striking bathtub, a captivating piece of artwork, or a unique light fixture. Let your personality shine through.
The Modern Luxury trend is about creating a space that feels like a personal retreat, a sanctuary where you can escape the stresses of everyday life and indulge in pure relaxation. By focusing on quality materials, minimalist design, and thoughtful details, you can transform your bathroom into a haven of sophistication and tranquility.


10. Mini Bathrooms
Making the Most of Every Inch: Small bathrooms, cloakrooms, and downstairs toilets are having a moment in 2024. But instead of being just practical spaces, they're becoming mini-masterpieces of design. With clever ideas and smart solutions, you can transform even the tiniest bathroom into a stylish and functional haven.
Tricks of the Trade:
- Double-Duty Fixtures: Choose fixtures that do more than one thing. For example, a toilet that also has a bidet function, or a sink cabinet with hidden storage. This saves space and makes your bathroom more efficient.
- Foldable Fun: Look for things like shower seats, towel racks, and even sinks that can fold away when not in use. This gives you extra space when you need it.
- Storage Superheroes: Clever storage is a must in small bathrooms. Use cabinets with mirrors to make the room look bigger, shelves built into the wall, and organisers to keep everything tidy.
- Float It: Wall-mounted toilets and sinks create more floor space and make the bathroom feel airier. They're also easier to clean because there's nothing on the floor to get in the way.
- Corner Power: Don't waste that awkward corner! Put a sink in it to make the most of every inch of space.
- Tiles with Personality: Small bathrooms are the perfect place to have fun with bold colours, patterns, and textures. Big tiles can make the room look even bigger.
- Lighten Up: Good lighting is super important in small spaces. Combine natural light from windows with bright lights to make your bathroom feel open and welcoming.
Extra Tips:
- Round Mirrors: These look great in small bathrooms because they make the space feel softer and reflect light to make it brighter.
- Floating Shelves: These shelves don't take up floor space and are perfect for showing off cute decorations or storing things you use every day.
- Think Up: Use tall cabinets or shelves to make the most of the space going upwards.
- Hidden Doors: If you're really tight on space, sliding pocket doors can be a great way to save space compared to regular doors that swing open.
Why Mini Bathrooms Are So Popular:
- Smaller Homes: Lots of people are living in smaller houses or flats, so they need to make the most of every inch of space.
- New Ideas: There are so many new and exciting bathroom fixtures and gadgets that make it possible to have a tiny bathroom that's still stylish and practical.
- Good for the Planet: Small bathrooms use less water and energy, which is better for the environment.
- Show Your Style: People are getting creative with their small bathrooms, using them to show off their unique personalities.
Remember, a small bathroom doesn't have to mean sacrificing style or function. With a little bit of planning and creativity, you can create a space that's both beautiful and practical.


Conclusion
Has a particular 2024 bathroom trend stolen your heart? Whether you're dreaming of the timeless sophistication of American Classic, yearning for the sun-drenched allure of Vintage Mediterranean, or craving the bold creativity of Layered Colours, Rose Tiling is here to make your dream bathroom a reality. Based in Stoke-on-Trent, our expert team specialises in transforming ordinary bathrooms into extraordinary havens of relaxation and style.
Eager to start your bathroom transformation? Head to our website for a treasure trove of inspiration and information about our bathroom tiling services. Or, get in touch with us directly for a no-obligation consultation. Let us help you craft the bathroom you've always envisioned. Your personal oasis awaits!